Aleph premieres a six-part docuseries, “Banner Dogs: The Aleph Journey”, chronicling its startup beginnings.
Aleph Group has released “Banner Dogs: The Aleph Journey”, a six-part original docuseries produced by Non Stop Studios, charting Aleph’s growth over 20 years from a US$5,000 startup into a company described as a US$2 billion-plus global business connecting more than 130 high-growth markets.
The series follows founder Gastón Taratuta, partner Ignacio Vidaguren, and the broader multicultural team behind Aleph’s expansion in digital advertising and fintech solutions across 130+ markets. Aleph said the story also reflects broader themes of entrepreneurship and cross-border company building.
Javier Novoa, Director of the show, said: “Banner Dogs shows that progress doesn’t come from predictability, it comes from believing in the impossible.”
Fernanda Zuloaga, SVP Global Marketing & Education at Aleph Group, added: “This isn’t just the story of what we built; it’s the beginning of what’s still ahead.”
Aleph said the docuseries includes archival footage and personal testimonies, and references third-party recognition, including Stanford Graduate School of Business validation, UNESCO recognition for education-related social contribution, and EY’s naming of Taratuta as 2022 World Entrepreneur of the Year.
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